A hard-hitting Go Vegan World campaign will be slapping Greater Manchester streets ahead of Vegan Education Day on 22nd April, with three hundred buses carrying the messages, along with taxi and billboard advertising, 42 posters at Piccadilly Station, two hundred bathroom ads, sixty jet washed pavement impressions, and huge digital screen adverts at the Printworks and the Arndale Centre in Manchester.
On Vegan Education Day itself, there will be vegan food sampling and virtual reality exhibitions in the Go Vegan World gazebo on Market Street, while volunteers will be on hand to provide information on how veganism is a fair and ethical way of living.
Go Vegan World is the world's largest and long running vegan campaign, and its messages to Greater Manchester are to make people think, with slogans like 'Dairy Takes Babies from their Mothers', 'Humane Milk is a Myth: Don't Buy It' and 'Their Right to Life: Your Right to Health'...
Sandra Higgins, Go Vegan World campaign director and founder of the Eden Farmed Animal Sanctuary in Ireland, says: "There is substantial research that demonstrates that other animals share the human capacity to be consciously aware and to suffer. Breeding them for our use and taking their lives is unjust.
"Even when the best of welfare standards are adhered to, they face rights violations and control by humans throughout their lives and death at a slaughterhouse at a very young age" she adds "It is impossible to regulate something that is inherently unjust. Not one of us would be willing to swap places with the animals we use."
The campaign also argues that there is a growing body of research that shows how a switch to a vegan lifestyle would benefit the environment and human health, and help alleviate world hunger...
"Most Western world children have fatty streaks in their arteries by ten years of age" Sandra Higgins notes "This is the first sign of atherosclerosis, the leading cause of death in the Western world. A whole foods 100% plant diet prevents and reverses our No 1 killer of humans and of other animals. Animal rights is also a human rights issue...
"Most people are pleasantly surprised to find that it is easy and enjoyable to be vegan, especially when motivated by our deepest values of justice and fairness" she concludes.
The Go Vegan World Free Vegan Guide can be downloaded from the website https://goveganworld.com/download-free-vegan-guide/
On Monday 8th May 2:30pm-5:30pm there's going to be a talk about veganism titled Awakening Compassion at Manchester University Students Union, Oxford Road, Manchester, M13 9PR.
Speakers: Professor Richard Twine on the Environment and Veganism
Laura Elizabeth Tomlinson on Health and Veganism
Sandra Higgins on Veganism and Ethics
Followed by a Q and A
The evening will also have videos, information stalls and free vegan food and drink